As a private-public group dedicated to the experiential and economic vitality of downtown Minneapolis, Chameleon Consortium pursues:

• Short-term pop-ups and long-term incubation with BIPOC- and women-owned businesses
• Co-designed spaces that are flexible, fun and fabulous
• Breakthrough marketing for increased interest, excitement and traffic

Ready for prime time

The Chameleon Consortium is in the business of transforming empty spaces into equity opportunities for minority- and women-owned businesses. Get to know our Chameleon Shoppes located throughout downtown.

Prime retail space is ready to be reimagined in these great locations:

• Baker Center
• City Center
• Gaviidae Common
• IDS Center
• Young Quinlan Building

From pop-up potential to long-term incubation, we are interested in furthering the ongoing success of downtown Minneapolis. To support this long view, several plans are under way to help businesses remain in their pop-up space and eventually move into long-term retail.

Diverse businesses can generate greater interest, excitement and traffic by:

• Choosing to thrive in a sensational pop-up
• Mobilizing their brand for a few months or a few months longer
• Finding other audiences with other locations
• Increasing brand awareness through mpls downtown council marketing